What Is the YouTube Money Calculator?
The YouTube Money Calculator estimates how much ad revenue a channel can earn based on its number of views and its RPM (Revenue Per Mille, or revenue per 1,000 views). It's a quick way for creators to project potential income and set realistic growth goals. Note that earnings shown are estimates only — actual payouts depend on your niche, audience location, ad rates, viewer engagement, and YouTube's revenue share.
How to Use It
Enter your monthly views and your channel's RPM in US dollars. RPM typically ranges from about $1 to $10+ depending on content type and audience. The calculator returns your estimated monthly earnings, plus projected daily (monthly \div 30) and yearly (monthly \times 12) figures.
The Formula Explained
The core formula is simple:
$$\text{Earnings} = \frac{\text{Views}}{1000} \times \text{RPM}$$RPM already accounts for the creator's share of revenue, so dividing views by 1,000 gives the number of "milles" and multiplying by RPM gives total estimated earnings.
Worked Example
Suppose a channel gets 100,000 monthly views with an RPM of $4. Earnings:
$$\text{Earnings} = \frac{100{,}000}{1{,}000} \times 4 = 100 \times 4 = \$400 \text{ per month}$$That works out to roughly $13.33 per day and $4,800 per year.
FAQ
What is RPM vs CPM? CPM is what advertisers pay per 1,000 ad impressions; RPM is what the creator actually keeps per 1,000 video views after YouTube's cut. Use RPM here for take-home estimates.
Why are my real earnings different? Seasonality, ad-blocker usage, audience geography, watch time, and content category all affect actual RPM, which can vary month to month.
Does this include sponsorships or memberships? No — this calculator covers ad revenue only. Sponsorships, channel memberships, Super Chats, and merch are additional income streams.
