What is the YouTube Revenue Calculator?
This tool estimates how much money a YouTube channel can earn from advertising, based on the number of video views and your RPM (revenue per mille, i.e. per 1,000 views). RPM represents the amount the creator actually receives after YouTube takes its share, making it the most accurate single number for forecasting ad income.
How to use it
Enter your monthly video views and your channel's RPM in US dollars. The calculator instantly shows your estimated monthly earnings, plus daily and yearly projections. If you only know your CPM (what advertisers pay), remember creators typically keep about 55% of it, so your RPM is usually lower than your CPM.
The formula explained
The math is simple: divide your views by 1,000 to get the number of "mille" units, then multiply by the RPM. $$\text{Earnings} = \left(\frac{\text{Views}}{1000}\right) \times \text{RPM}$$. Yearly earnings multiply the monthly figure by 12, and daily earnings divide it by 30.
Worked example
Suppose a channel gets 100,000 monthly views with an RPM of $5. $$\text{Earnings} = \left(\frac{100{,}000}{1{,}000}\right) \times 5 = 100 \times 5 = \$500 \text{ per month}$$. That projects to roughly $16.67 per day and $6,000 per year.
FAQ
What's the difference between RPM and CPM? CPM is what advertisers pay per 1,000 ad impressions; RPM is what you actually earn per 1,000 video views after YouTube's cut and across all monetized and non-monetized views.
What is a typical RPM? RPM varies widely by niche and audience location, commonly ranging from about $1 to $10, with finance and tech channels often higher.
Does this include sponsorships? No. This estimates ad revenue only. Sponsorships, memberships, and merchandise are additional income streams not captured by RPM.